BambooBox is an AI-powered SaaS platform that helps companies build high-quality pipelines through engagement across an entire account, rather than a single lead.
B2B sales cycles are becoming increasingly digital, and the pandemic has only accelerated the shift. The availability of data at every stage of the buying cycle provides a unique opportunity for B2B businesses to augment the well-understood ‘art’ with ‘science’ and transform their demand generation motions to create “qualified” pipeline predictably.
Bamboobox helps organisations personalise their sales and marketing efforts by predicting purchase intent and the next-best action for a winning customer engagement strategy. BambooBox leverages ‘account-based engagement’ principles, recognising that customers are complex organisations populated by different views as opposed to a single lead on a buyer journey. The platform unifies an entire account’s datasets from company to user to decision-maker and more, to build a better informed buyer journey. By providing a holistic understanding of the buyer’s journey, BambooBox helps businesses prioritise accounts with high buying intent and carry out strategic one-to-one engagements, or scaled one-to-few and one-to-many engagements to build high-quality pipelines.
BambooBox was founded by Ankur Saigal and Divyesh Dixit in December 2020. An IIT Delhi and ISB alumnus, Ankur took on leadership roles for over 20 years at organisations like SAP, Tata Consultancy Services, Funtoot and Capillary Technologies. Divyesh completed his education at IIT Kanpur and IIM Bangalore, after which he went on to work for over 19 years in management and leadership capacity at companies like Adobe, Persistent Systems, Aptean and Zycus.
*Angel Investors: Anjali Bansal, Amit Singh, Rohit M.A, and Srinivas Anumolu