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Time vs. Features and How Founders Need to Pick One
Team Surge 03 Jun'20

"You're either driven by time or by features" – when it comes to engineering planning, Sequoia Capital’s Anandamoy Roychowdhary says it’s important for founders to pick just one of these factors to focus on....

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Sell the Problem, Not Just the Solution
Team Surge 29 May'20

"If you sell the solution, people will fight you" – Sequoia Capital's James Buckhouse speaks to the Surge 02 cohort in San Francisco and weighs in on why selling a problem instead of a solution can be a more effective way to convert people into customers....

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How Obsession, Not Passion, Helped Bill Gates Succeed
Team Surge 25 May'20

Obsession is a key trait that’s common to founders who’ve succeeded in their mission and made it big. Sequoia Capital’s Michael Moritz speaks to Surge 02 founders in San Francisco, and recalls the lengths Bill Gates would go to during his early Microsoft days to cut out anything that might distract him from his business....

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Finding Happiness as a Founder
Team Surge 20 May'20

"I think when you have a much bigger goal, then these crises just pass." – CRED founder and Surge mentor Kunal Shah advises the Surge 03 2020 cohort that rather than chasing happiness, founders should shift their focus to creating new things in a bid to discover "never-ending joy"....

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Chilibeli: Empowering Women Through Social Commerce
Team Surge 18 May'20

Earning extra income while helping their neighbors get fresh produce at affordable prices - that’s what many Indonesian women are doing with the help of Surge 02 2019 startup, Chilibeli. Co-founder Alex Feng speaks to Surge’s Rajan Anandan on how the social commerce platform empowers women to become micro-entrepreneurs, all while giving them an app to compile, order and distribute fresh produce to fellow Indonesians....

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Making Biryani and the Art of Appetizing OKRs
Team Surge 11 May'20

"Your people should be celebrated for making biryani, not for hitting numbers... If everything becomes metrics, there's no joy in the company". Speaking at Surge 02 2019 in San Francisco, Freshworks founder Girish Mathrubootham advises founders to find the 'biryani' that can power their business and drive growth, by encouraging employees to shine in their roles....

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